When we are children, mom gives us the strength we need to be our best, and milk is there everyday to nourish that strength.
Mom always told us to drink our milk if we wanted to grow and be strong. Now, we are fighters, we have become a stronger community, and milk has been always there nourishing our strength. We looked for different advocates that are successful in what they do, have interesting stories of strength to tell, and of course, drink milk.
Got milk is now Milk Life, and this brand refresh needed a new strategy. Have you ever wondered why Hispanic people are so strong? Because we drink Milk.
Because you need strength for your everyday mission. Nourish your days with milk’s protein. Milk, what makes us strong.
Because you need strength to show your own style. Nourish your days with milk’s protein. Milk, what makes us strong.
Super (cute) Milk
We sent out a casting call to find the best beverage for breakfast. A few peculiar characters came by.